Greaves Electric Mobility Limited (GEML), the e-mobility arm of Greaves Cotton Limited has witnessed stellar adoption by electric two-wheeler consumers across India in January. Under the company’s flagship Ampere brand, it sold 3,611 units in January according to the Vahan portal, retaining the 5th spot amongst top-selling electric two-wheeler brands in India.
The manufacturer recorded an impressive 53% Y-o-Y growth, and a 27% M-o-M growth largely driven by sales of its premium family electric scooters – Nexus and Magnus Neo. Overall retail growth for Ampere (including slow-speed vehicles) was 38% M-o-M, exceeding the industry growth average.
The Magnus Neo, an updated variant of the highly acclaimed Ampere Magnus was launched recently, sports several upgrades from its predecessor, across the aspects of style, power, strength, savings and safety. The e-scooter has set a benchmark in its category in terms of cutting-edge battery technology, featuring a LFP (Lithium Iron Phosphate) battery. It provides a certified range of 100+ km for extended rides, enabling a portable battery solution, as well as a safe and efficient charging time of 5-6 hours. The company also released its well-received family scooter Nexus earlier in 2024. Dubbed ‘The Nex Big Thing’, the scooter boasts high-performance and family-focused features including a top speed of 93 kmph and 136 km certified range. Notably, both these scooters earned a place in the India Book of Records for their launch with record-setting journeys across India, testifying to their performance and durability.
Greaves Electric Mobility also continues to maintain its stronghold over the electric three-wheeler segment. MLR Auto Limited, a subsidiary of Greaves Electric Mobility Limited, a prominent player in the electric three-wheeler (L5 category) segment also showed commendable growth of 52% M-o-M, selling 665 units. Further, Ele, another subsidiary of the conglomerate involved in the e-rickshaw segment, has had noteworthy sales in recent months, especially in the key market of Uttar Pradesh where it witnessed a Q-o-Q growth of 21%.
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