The YU7 is expected to surpass the Tesla Model Y, the top-selling electric premium SUV in China, according to Xiaomi CEO Lei Jun.
Given that Xiaomi’s SU7 is currently outselling Tesla’s Model 3, that might very well happen.
Xiaomi is getting ready to introduce its second electric car.
After the amazing and unexpected success of its initial model, the SU7, it is a much-anticipated launch.
From a demand perspective, the SU7’s success was not unexpected because it is a very capable and appealing car for the price range, but it was unexpected how fast Xiaomi was able to increase production and deliver this car.
Often referred to as China’s Apple, Xiaomi is well recognised for its consumer electronics business. It officially launched its car branch in 2021. It began delivering the SU7 in early 2024 and supplied more than 180,000 units in a year. In the industry, it was totally unheard of.
When manufacturing began at Gigafactory Shanghai, Tesla’s Model 3 was the closest car programme, but the SU7 not only outperformed it; Xiaomi is currently selling far more SU7s in China than Tesla is selling Model 3s.
In China, it presently takes more than 30 weeks from the time of order to the delivery of the SU7.
In the meanwhile, Tesla is providing 0% financing to encourage customers to place orders, and you can obtain a new Model 3 in China in as little as one week.
It’s certain that the SU7 has significantly impacted Tesla’s Model 3 sales in China, as we have already noted.
The Xiaomi YU7 is now competing with the Model Y, which is Tesla’s best-selling device.
Given that the Model Y is the world’s best-selling car, Xiaomi isn’t afraid to attack it.
Ahead of the launch on Thursday, Xiaomi CEO Lei Jun has openly announced that the Beijing company aims to outsell Tesla’s best-selling model in China. He said:
“Model Y is a global best-seller and has led the EV market for years. Many of you asked if XiaomiYU7 can surpass Model Y’s sales in China. We’ve set that as our goal, with deep respect for what Model Y has accomplished.”
China accounts for a sizable portion of Tesla’s worldwide deliveries, with the company selling roughly twice as many Model Ys (80,000 units per quarter) there as it does Model 3s.
Anybody would be ambitious to outsell the Model Y.
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