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      Okaya EV Launches Ferrato, Premium Brand Debut

      Aishwarya SaxenaBy Aishwarya SaxenaMarch 6, 2024 Launches 2 Mins Read
      Okaya EV Launches Ferrato, Premium Brand Debut
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      Okaya EV has unveiled “Ferrato” – a brand for its premium electric two-wheeler products. Ferrato’s customer experience centers will start operations with a new product portfolio, focusing on the high-end models. Pushing the boundaries of innovation, Ferrato is all set to redefine the electric two-wheeler landscape by ensuring that each product not only provides an exhilarating ride but also exudes intelligence, strength, and power.

      In the fiscal year 2024–2025, Ferrato will unveil a range of high-end two-wheelers, comprising three electric motorcycle and one electric scooter. The brand is focusing on targeting customers who are passionate about innovation and technology.

      Anshul Gupta, Managing Director of Okaya Electric Vehicles, said, “Ferrato’s establishment aims to provide a premium experience to consumers and marks a significant milestone for Okaya EV as we continue to expand our footprint in the sustainable mobility landscape. With a dedicated team overseeing sales, customer operations and service centers, we plan to establish over 100+ partners for Ferrato, focusing on positioning it as a premier choice for discerning riders seeking the perfect fusion of passion and performance.”

      In line with the commitment to innovation and customer satisfaction, Ferrato will maintain a separate network within Okaya’s extensive dealer network, ensuring customers receive an exclusive range of models and unparalleled service. The brand’s focus on delivering a unique riding experience will be reflected in its product offerings, promising an exciting blend of performance, style and intelligence.

      As Ferrato embarks on this thrilling journey into the premium segment, it invites enthusiasts, partners and adventure-seekers to join the ride towards a future where every riding experience becomes a celebration of power, strength, and intelligence.

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      Aishwarya Saxena

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