MATTER, India’s innovation-first electric vehicle and technology startup, has officially launched its AERA electric motorbike on Amazon India, making the country’s first geared electric two-wheeler easily accessible to digital-first and convenience-driven customers nationwide. The launch coincides with the Amazon Great Indian Festival, offering the AERA at an effective price of ₹178,826 (ex-showroom), further enhancing its appeal for riders ready to embrace the future of mobility.
Revolutionizing Electric Two-Wheeler Ownership
With this milestone, MATTER is redefining how advanced electric vehicles are sold in India. By leveraging Amazon’s trusted e-commerce platform, customers can now discover, evaluate, and purchase India’s first geared EV with just a few clicks, coupled with the assurance of doorstep delivery and secure digital payments.
“At MATTER, our vision is to make electric vehicles aspirational and accessible for India,” said Mohal Lalbhai, Founder & CEO, MATTER Group. “Partnering with Amazon allows us to meet customers where they already shop and accelerate India’s transition to clean mobility, making this futuristic EV available at the click of a button.”
Key Features of MATTER AERA
The AERA is engineered to challenge traditional perceptions of electric mobility in India. Key highlights include:
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India’s First HyperShift Manual Gearbox: 4-speed transmission with 3 ride modes (Eco, City, and Sport), offering 12 unique ride combinations and smart park assist.
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Liquid-Cooled Powertrain: Designed to handle India’s high-traffic and hot weather conditions.
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Smart 7” Touchscreen Dashboard: Provides navigation, music, ride data, calls, and over-the-air (OTA) updates.
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5 kWh Battery Pack: IP67 certified with IDC range up to 172 km.
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Lightning Acceleration: 0–40 km/h in just 2.8 seconds.
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Safety & Comfort: Dual disc brakes with ABS, telescopic front fork, and dual rear suspension.
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MATTER Mobile App: Enables real-time data monitoring, remote lock, and service alerts.
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High Efficiency: Operates at just 25 paise per km, saving riders over ₹1 lakh in three years.
The AERA combines futuristic design, performance, and practicality, offering an unmatched riding experience for Indian roads.
Driving India’s Electric Mobility Future
The launch of the AERA on Amazon reinforces MATTER’s commitment to building a digital-first EV ecosystem where customers can seamlessly transition to electric mobility. With its innovative geared transmission, high-performance features, and smartphone connectivity, the AERA positions itself as an aspirational choice for urban commuters, enthusiasts, and eco-conscious riders.
By making the AERA easily accessible and offering festival-season pricing, MATTER aims to accelerate India’s adoption of clean, connected, and futuristic electric two-wheelers, bringing 22nd-century mobility solutions to Indian riders today.
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