A strategic alliance between Magenta Mobility and Switch Mobility aims to transform last-mile and mid-mile intra-city operations throughout India. A Memorandum of Understanding (MoU) for the purchase of 500 units of the recently released SWITCH IeV4 (Intelligent EV) over two years serves as the foundation for this cooperation and represents a critical turning point for the electric light commercial vehicle (eLCV) market.
The collaboration intends to improve Magenta Mobility’s nationwide logistics operations by utilising Switch Mobility’s experience with commercial electric cars.
With the combination of Switch Mobility’s cutting-edge electric car technology and Magenta Mobility’s broad range of logistics, charging, and technology services, the partnership is well-positioned to set new standards in the EV logistics and transportation industry.
Maxson Lewis, Founder & CEO of Magenta Mobility, “We are thrilled to join hands with Switch Mobility to accelerate our commitment to decarbonize logistics in India. This collaboration underscores our unwavering dedication to spearheading the transition towards safe, smart, and sustainable mobility solutions. With these eLCVs, we will be able to offer an increased payload capacity to our clients. Combined with our existing fleet management, charging and technology platforms, we will be offering a strong opportunity for the logistics sector to go electric. This is just the beginning of our association and together, we aim to redefine the future of logistics in India.”
Mahesh Babu, CEO of SWITCH Mobility Ltd., “As the global urban mobility landscape experiences a transformative shift towards electric vehicles, we at Switch Mobility take pride in our position at the forefront of this historic evolution. Our SWITCH IeV4 which is India’s first eLCV in 3.5-ton category is built on a cutting-edge 310V high-voltage architecture for enhanced performance. With a superior payload, extended range and maximised volumetric space, the vehicle offers a significantly better TCO. This game-changer will accelerate progress towards a sustainable future.”
“The strategic partnership with Magenta Mobility strengthens our commitment to a cleaner future. Renowned for their innovative approach to logistics, Magenta Mobility brings a data-driven perspective that perfectly complements our vision. This collaboration is more than just adding vehicles to Magenta’s fleet, it marks a pivotal moment in redefining the transportation paradigm by integrating cutting-edge technologies and sustainable solutions to empower the future of mobility,” he further added.
The SWITCH IeV4, equipped with a 32.2 kWh battery and a 1700 kg payload capacity, promises efficient operations with a 120 km range. Its robust motor and advanced connectivity features align with Magenta Mobility’s growth plans, including the ambitious ‘Ab Ki Baar Dus Hazaar’ program aimed at deploying 10,000 electric vehicles by September 2025.