Euisun Chung, the chairman of Hyundai Motor Group, recently paid a visit to Hyundai Motor Manufacturing Czech Plant (HMMC), which is situated in Nosovice, close to Ostrava, Czech Republic, to assess the company’s European operations as they stand and discuss growth plans for the future.
Europe, a battleground for environmentally friendly vehicles and the second-largest electric vehicle market in the world after China, has recently seen an increase in uncertainty as a result of major automakers slowing down the pace of electrification and the economic downturn in key nations like Germany and the United Kingdom.
Developing an innovative growth plan in the midst of uncertainty worldwide
The chairman of Hyundai Motor Group observed how the European auto industry was changing quickly, so he looked at important local business issues at Hyundai Motor Company’s Czech plant—the company’s only EV production base in Europe—and looked for fresh approaches to future growth.
In addition, Euisun Chung gave executives and staff a tour of the Czech plant’s production line, which is expediting the development of a smart manufacturing platform in advance of the future of full-scale electrification.
“I would like to thank the employees for their dedication, professionalism, and strong support,” he said, adding that “the Czech plant is a key base for future investment in eco-friendly mobility vision and technology, and it plays a very important role in the continued success of Hyundai Motor Group despite the uncertainty of the global market.”
European-specific product assortment
With Europe being the largest eco-friendly car market in the world, Hyundai Motor Group intends to further cement its position there and create new breakthroughs for future growth by adapting flexibly and nimbly to changes in the European automobile market environment.
Additionally, the Hyundai Motor Group intends to pursue growth strategies that allow it to adapt quickly to the electrification trend in the European market. Special variants of the company’s flagship plug-in hybrid and hybrid vehicles will allow it to adapt to shifts in demand in the European market.
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