Greaves Retail has inaugrated its first-ever master distributor outlet of the AutoEVMart in Chennai.
According to the firm, the concept intends to be an innovative method to address significant concerns about electric three-wheelers, such as transportation costs and dealer Minimum Order Quantities (MOQ). The master distributor idea would operate as a development driver for AutoEVMart and other OEMs, allowing market expansion without direct involvement in every transaction.
This allows OEMs to focus on strategic expansion efforts and brand development while leveraging the master distributor’s expertise in managing day-to-day operations. The master distributor will serve as the local point of contact, and customer service will be prioritized, providing rapid responses to questions, effective warranty claim handling, and timely issue resolution.
The Chennai site will serve as a springboard for the creation of other dealerships throughout the city, increasing market accessibility. This unique strategy will also allow smaller dealerships to gain access to a diversified range of electric three-wheelers from various OEMs, allowing them to respond to a wide range of client tastes and expectations, eventually increasing sales potential.
Narasimha Jayakumar, CEO, Greaves Retail said, “Chennai is a major economic powerhouse in India, and we are very excited about the growth of electric small commercial vehicles. The retail outlets will be backed by Greaves Retail’s range of electric vehicle spare parts to ensure maximum vehicle uptime for commercial customers.”
Vivek Dhawan, Director of Sales, Marketing, and Service at Omega Seiki Mobility (OSM) said, “At OSM, we are thrilled to announce our collaboration with Greaves Retail. What sets these new outlets apart is their adherence to the 4S standard, encompassing sales, spares, service, and supercharging.”
Srivant, Owner of AutoEVMart Master distributor Outlet, Puzhal said, “AutoEVMart’s pioneering Master distributor store will redefine customer service, drive OEM expansion, and lead the way into a dynamic future for electric mobility.”