Euler Motors, a pioneer in India’s electric commercial vehicle sector, today announced its entry into the commercial passenger EV segment with the launch of ‘NEO by Euler’. As part of this launch, the company unveiled the NEO HiRANGE, an electric three-wheeler designed for last-mile passenger connectivity, aimed at reducing urban pollution while offering one of the most economical EV options for drivers.
The vehicles under the new brand will cater to a broad customer base, ranging from first-time EV buyers and ride-hailing drivers to fleet operators and self-employed owners. Euler Motors plans to roll out ‘NEO by Euler’ vehicles across 50 cities in India over the next 3–4 months.
Auto-rickshaws remain central to India’s urban mobility, accounting for nearly 20% of daily transport trips in major cities like Bengaluru, Delhi, and Mumbai. However, the segment has traditionally lacked vehicles offering the right balance of reliability, range, durability, and low maintenance. The NEO by Euler addresses these challenges, promising drivers high uptime, predictable performance, and affordable ownership.
Engineered for Performance, Efficiency, and Durability
Euler Motors emphasised that transitioning to electric mobility in the commercial passenger segment requires vehicles built for efficiency, durability, and performance. The NEO HiRANGE is the product of over 2 years of R&D and insights from 10,000+ auto-rickshaw drivers across India. Backed by Euler’s proven EV technology, the vehicle is purpose-engineered for Indian roads, offering rugged durability, superior range, and stable performance in all weather conditions.
“We are excited to enter the commercial passenger EV segment. ‘NEO by Euler’ reflects our leadership in commercial EVs, shaped by deep product learning and on-ground engagement with drivers across Indian cities,” said Saurav Kumar, Founder and CEO of Euler Motors.
He added, “Drivers face challenges such as long fuel queues, unreliable maintenance, and low savings. They need a vehicle that supports their livelihood, offers the highest range on a single charge, and delivers passenger comfort. ‘NEO by Euler’ is our no-compromise solution designed for the realities of India’s commercial passenger mobility.”
Three Variants Designed for Everyday Operations
The NEO HiRANGE will be available in three variants—MAXX, PLUS, and HiRANGE—tailored for drivers covering 120–200 km daily. The top variant delivers a real-world range of over 200 km on a single charge, with a quick 3.25-hour charging time, enabling longer shifts with fewer interruptions. Features like a skateboard chassis, 65 Nm torque, hill-assist, real-time diagnostics, anti-theft GPS, and a 6-year/1.75 lakh km warranty make it ideal for high-usage operations.
NEO HiRANGE Specifications
| Specification | NEO HiRANGE MAXX | NEO HiRANGE PLUS | NEO HiRANGE |
|---|---|---|---|
| ARAI Certified Range | 261 km | 204 km | 171 km |
| Real World Range | 200+ km | 170+ km | 130+ km |
| Top Speed | 45 km/h (ECO) 60 km/h (THUNDER) |
45 km/h (ECO) 60 km/h (THUNDER) |
43 km/h (ECO) 54 km/h (THUNDER) |
| Battery Type | Lithium-ion (Chassis integrated) | Lithium-ion (Chassis integrated) | Lithium-ion (Chassis integrated) |
| Battery Capacity | 13.44 kWh | 11.56 kWh | 9.6 kWh |
| Voltage / Pack | 67 Vdc | 58 Vdc | 48 Vdc |
| Charging Time (10%-80%) | 3.25 hrs | 3.25 hrs | 3.25 hrs |
| Motor Type | LV AC PMSM | LV AC PMSM | LV AC PMSM |
| Motor Power (Peak) | 9 kW | 9 kW | 9 kW |
With the launch of NEO HiRANGE, Euler Motors sets new benchmarks for range, durability, serviceability, and total cost of ownership in the EV auto-rickshaw market. As demand for reliable, high-performance electric passenger vehicles rises, Euler Motors aims to transform urban mobility one city, one fleet, and one ride at a time.
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