In the second quarter, the BMW Group delivered 111,027 BEVs, which is a little more than the 109,516 BEVs delivered in the first quarter. BMW Group’s BEV sales total after the first half of the year is 220,540, up from 190,622 at the same time the previous year. But growth is slowing down.
This is due to the fact that the first quarter’s 109,516 electric vehicles represented a 32.4% rise in sales. In comparison, the 111,027 new electric vehicles produced by Rolls-Royce, Mini, and BMW in Q2 2025 represent a mere 2.9% increase over the same period the previous year. As a result, it is evident that dynamic growth with double-digit rates declined in the second quarter. The BMW Group’s performance in the third and fourth quarters will be intriguing to watch. Was Q2 just a blip or the start of a new phase?
Delivery increase for electric cars is still at 15.7% for the first half of the year. With a little over 1.2 million cars delivered, BMW sales overall—a 0.5% decrease from the previous year—were somewhat lower across all drive types. In the first half of the year, the 220,540 electric vehicles accounted for 18.3% of the total, with Q2 alone accounting for 17.9%.
In the first half, the BMW Group’s deliveries of electric vehicles increased by 18.5% to 318,949 units. BMW defines “electrified” as plug-in hybrids and battery electric cars, but not other mild hybrids. In the first half, this translates into 98,409 plug-in hybrids. Almost all of these, 98,339 units, were emblazoned with the BMW badge.
There were 174,063 electric automobiles among the 272,402 electrified vehicles under the BMW brand. The Stuttgart-based rival claimed 75,700 electric vehicles for Mercedes-Benz cars, meaning that the Munich-based automaker delivered about 100,000 more BEVs than Mercedes. Audi reported 101,400 electric cars delivered after the first half. As a result, BMW sold nearly as many electric vehicles to consumers as the other two luxury German automakers put together.
The Mini brand within the BMW Group even succeeded in expanding throughout the world, including China, where the BMW brand had a downturn. Mini’s fully electric vehicles were the brand’s primary growth engine and saw high demand worldwide. More than one in three Minis sold globally in the first half of the year were BEVs, according to BMW. Although precise numbers were not given, a total of 133,778 Minis (+17.3%) were supplied, which indicates that at least 44,147 of them were electric. Although Rolls-Royce managed to boost sales by 9.4% to 1,415 vehicles in the second quarter, the half-year result is still somewhat down at 2,796 deliveries because of a poorer first quarter. The Rolls-Royce Spectre, which is all-electric, did not have any numbers provided by BMW.
Our 1.5-millionth fully electric vehicle was delivered in the second quarter, marking another significant milestone. Jochen Goller, a member of the BMW AG Board of Management in charge of Customer, Brands, and Sales, said, “This success highlights once again how the BMW Group has transformed from an electric pioneer to one of the leading players in the BEV market – currently offering more than 15 fully electric models.”